Growth is exciting, but let’s be honest—it’s not always easy. As I reflect on my journey with Crane Design Co., I’m reminded that entrepreneurship is a rollercoaster full of thrilling highs and unexpected loops. From starting my business in a cozy corner of Jethros Coffee House to balancing new challenges like opening a storefront with my sister, this past year has taught me the power of adaptability and resilience.

As we step into 2025, I’m setting bold goals, embracing change, and staying intentional about my time. Whether you’re just starting out or navigating year five like me, remember that every twist and turn on this ride makes you stronger. Let’s tackle this year together—cheering each other on, brainstorming big ideas, and making it one to remember.

Cheers to growth and all the possibilities ahead!

Why 2025 is the Year to Start Blogging for Your Business

A new year means new opportunities, and if you’ve been on the fence about starting a blog for your business, now’s the time to jump in! Blogging isn’t just about writing—it’s a powerful tool that can boost your website’s SEO, connect with your audience, and even double as email content.

If you’re thinking, “I’m not a writer, and I have no idea what to blog about,” don’t worry—you’re not alone. The truth is, your expertise and experiences are exactly what your audience wants to hear. From answering common client questions to sharing your unique story, the possibilities are endless.

Let’s make 2025 the year your website works for you. In this post, we’ll dive into why blogging is so valuable, how it helps with SEO, and how to get started—even if writing isn’t your thing.